WAY TO SCHOOL 웨이투스쿨

Video game service for children

with Separation Anxiety.

*This project is researched with in depth insights from professionals, children with separation anxiety and their primary caregivers from South Korea.

Promo Video.

Problem Statement

A hide-and-seek themed video game service that helps children with separation anxiety relieve their anxiety, playing the game together with their primary caregiver.

Flow & Cultural Model

Brand Identity

The concept of the game is to help children with separation anxiety to overcome their fear and refusal to attend school, the representative sympotoms of separation anxiety. The game takes a step-by-step process of fending off obstacles on the ‘Way To School’ and eventually letting the child overcome their separation anxiety.

UI Structure

Final Design

© 2023 Jemma Park

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